by amandamcshera | Nov 8, 2024 | Featured, Local Business
Of all the business books I’ve read, one strategy stands out as a game-changer for small and local businesses: the They Ask, You Answer (TAYA) framework. Developed by Marcus Sheridan, this approach revolutionized his struggling pool business, River Pools and Spas, and...
by amandamcshera | Nov 1, 2024 | Google Business Profile
In today’s digital-first world, businesses that want to thrive locally can’t afford to overlook the power of Google Reviews. These simple yet impactful customer testimonials not only influence purchasing decisions but also play a pivotal role in how your business...
by amandamcshera | Feb 11, 2023 | SEO
If you’ve ever searched for a product, service, or even a simple question online, you’ve encountered the power of SEO without even knowing it. You might have heard the term “SEO” thrown around by marketers, business owners, or anyone trying to get more...
